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Copyright © 2003 NASCAR Silicon Motor Speedway. All rights reserved. Online Privacy Statement. |
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Risman, an executive with more than 30 years of retail, wholesale and consumer products management and consulting experience, began his career with R.H. Macy & Co. He has had the unique exposure of entrepreneurial and corporate senior level multi-division management and has held positions of Chief Executive Officer, Chief Operating Officer and Group Executive. He has executed or directed the reorganization and repositioning of businesses from $5 million to $300 million and has served in both interim and crisis management roles for a variety of companies. Risman graduated from the University of North Carolina at Chapel Hill with Honors in Writing. Langholz has more than 25 years of experience in retail management including positions as Director of Stores for a 150-store clothing chain, Operations Manager, directing the design and construction of stores and warehouse facilities, and merchandise buyer. He is a graduate of Capital University in Columbus, Ohio, and began his career with Sycamore Stores, a division of Associated Dry Goods. Dr. Jain, formerly an award-winning educator, has more than 17 years of professional experience. He taught marketing courses to MBAs and senior executives for nine years and has consulted with various Fortune 500 companies. In addition, he has served in senior management roles at Resort Condominiums International and Ultimate Race Vacations, Inc. Jain holds a Bachelor of Commerce degree from Allahabad University, a Master of Commerce from the Delhi School of Economics and an MBA and Ph.D. in Marketing from the State University of New York at Buffalo. Perfect
Line's NASCAR Silicon Motor Speedway stores are the largest chain
of officially licensed, NASCAR-branded entertainment and retail stores
in the world. Perfect Line has integrated sophisticated proprietary
racing simulator technology with an exclusive NASCAR license for motion-based
entertainment and licenses for popular NASCAR tracks and teams. NASCAR
racing is considered the number one spectator sport in America, with
an estimated 75 million fans and over $1 billion in NASCAR branded
retail merchandise sales. Perfect Line's racing centers are designed to give customers an experience that comes as close to real NASCAR Winston Cup racing as possible. Each racing center features 8 to 14 Winston Cup race car simulators in 4500 to 8000 square feet which includes a dedicated merchandise area featuring NASCAR's top drivers and teams. The race experience includes pre-race training and a 10 to 13 lap race on an authentic NASCAR racetrack. All cars within the racing center compete against each other as well as computer generated racecars that are added to create a full field of competition. Detailed race results are available after the race in the Winner's Circle, and videos of each race are available for purchase. Over 171 million people annually visit the twelve high-traffic, high profile malls or retail environments where the current NASCAR Silicon Motor Speedway stores are open.
     
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